Hi Tom,

my husband who has hated laminate flooring(for looks) his entire life, just fell in love with Westhollow. It did not take much to convince me either.

we have researched the web and stores for the best deals but there are very few products that beat WH. Of course this is my opinion

Esp. the silencer traditions you mention have beveled edges and each strip is individualised - so it looks just like wood - as opposed to two or three photographs on a single plank. We have come across people in the industry who swore they could not distinguish WH laminates from actual wood floor when installed.

Another word of caution against builddirect - they kill you with shipping. Depending on where you are shipping - Ifloor might work out better. I also found beveled edged flooring on lumber liquidators. DIY flooring ships by pallet and they also give a discount based on quantity you order.

Hope this all helps...